Ray Salas

As a leader with 20+ years of team building and people management experience at companies like JP Morgan Chase, Microsoft, and Amazon, Ray has been both a creator and consumer of customer research. As a research leader, he has implemented frameworks that deeply integrate human insight into engineering and product lifecycles, and he has driven prioritizations and roadmaps by balancing human insight, tech capability, and business viability. Above all, Ray believes in product and service development that is customer led and not just customer validated.